5CS Capital Partners

Newminds strengthens the growing AXELIO group of Microsoft partners: ’Microsoft’s innovation power is at our customer’s fingertips’

AXELIO has a new addition: Newminds strengthens growing group of Microsoft partners. Thanks to its expansion by including this ERP and workplace specialist from Hengelo, this collective of companies can support customers even better in the challenges and opportunities of the digital transformation.

The acquisition is in line with the growth ambitions of both AXELIO and investor 5CS Capital Partners. Together, they are building a group of Microsoft specialists to provide customers with the most complete technology platform possible within the Microsoft ecosystem. Newminds is the third Microsoft specialist to join AXELIO's ranks after Pixelzebra, a Microsoft Dynamics CRM specialist, and Xperit, an experienced Microsoft Business Central ERP partner. Newminds consists of an ERP business unit with years of experience in Microsoft Dynamics Business Central. It has developed unique solutions for the agricultural sector under the label AGRIO Software and for Field Service Management under the label SPATIO Software. The other business unit is Newminds Systems, a specialist in infrastructure services and management, including Azure Cloud services and DevOps applications.

Unique solution

Frank van der Woude, CEO of AXELIO, welcomes Newminds to the AXELIO family. 'We are very happy with this reinforcement. Newminds is a super-specialised company. Not only as an ERP vendor within the Microsoft ecosystem, but also as a market leader in a specific market segment, namely the agricultural sector. Here, Newminds serves national and international customers with a uniquely developed add-on to Business Central. A solution for processing field crops such as potatoes, onions and carrots. In addition, Newminds offers a Field Service solution with SPATIO, software to facilitate service engineers. This comprehensive and extremely user-friendly solution helps optimise the planning, and the engineer is fully connected through the service app while on the road. All of this is supported by Newminds Systems with infrastructure services such as Azure Cloud applications. We believe we can serve our joint customers even better with this acquisition, thanks to close collaboration and deployment of technology that adds value quickly and directly.’


According to Van der Woude, Newminds also fits well within the AXELIO group based on its corporate culture. 'We are a good match on the basis of ambition, expertise and entrepreneurship. We think that's essential. New acquisitions must fit into our existing group of parties. This enables optimal collaboration, and that enables achieving optimal results for our customers.'

Accelerating growth

Eric Vredeveldt and Geert Rozendom, the management of Newminds, are happy to join, and call it a major step forward with a view to the future. 'As part of AXELIO Group, we can accelerate our organisation into the next phase of growth. In fact, this collaboration gives us access to additional knowledge and expertise that we would have been less likely to have as an independent organisation. Our customers benefit from this, just as they benefit from the continuity offered by the AXELIO Group. In addition, the acquisition results in new career opportunities for our employees. We saw that the visions of the future were aligned, so we had an immediate click with AXELIO. We feel more than welcome in this family.’


Newminds will retain its corporate name, identity and autonomy, with management also continuing in its current form. 'We think those values are very important,' says van der Woude. ‘Both for the management and the employees of the company. They must have the freedom and space to continue to develop. At the same time, they have a broader growth perspective now that they are part of our Group. They will become much more acquainted with new developments and innovations. This makes Newminds even more attractive as an employer. From Axelio, we will actively support Newminds to accelerate the next steps in its development.'

Digital journey

With Newminds as a new reinforcement, AXELIO's added value grows for customers pursuing further digitisation. Van der Woude: 'The complete range of Microsoft solutions and our market expertise combine to deploy these solutions quickly and effectively. That offers huge opportunities for businesses.'

The innovation power of Microsoft is closer at hand than many entrepreneurs think, Van der Woude argues. ‘It is essential that they have their IT housekeeping in order. Then these companies are able to participate in the technological developments and remain competitive. We facilitate all of that. We take companies by the hand, guiding them on the entire digital journey. Step by step, and at the pace that suits the customer.'